It’s been a while, I know. It’s not that I haven’t had anything to say. There has been plenty of inspiration, just not the motivation to sit at the computer and type away sharing my thoughts. Lazy? Perhaps. We all go through cycles and sometimes I just do not want to write. Of course I know that when I don’t want to is the most important time to write. Great talk self.
Speaking of cycles, do people not understand that many things operate in cycles? The economy, the stock market, the seasons, internal combustion engines, these are just a few examples. It just boggles my mind that we continue to get so many comments about pricing. It makes wonder who does the shopping for these people? Who filled the car with gas that they drove to the shop? One does not need to watch the news or read the papers to realize that inflation is real. Simply pay attention at the pump or the check stand.
Maybe these people think restaurants are immune to inflation. The cost of dairy just increased 3x but we still get extra special lower than low wholesale pricing. Yes, that’s it. We pay next to nothing so we can inflate our pricing so we can all buy second and third vacation homes strategically located around the globe.
The truth is small businesses, such as ours, often pay full retail less sales tax. If we do get something at a discount we typically pay the highest wholesale price because we do not have the volume the bigger businesses do to benefit from the deeper discounts. Not to mention that we can’t buy too much in bulk to take advantage of price breaks because we don’t have the space to store it. Small business often means small space as well. e have to play Tetris every day just to make things fit on the shelves or in the freezer. Every square inch is put to use.
The moral of the rant is that we are not raising prices to make more money and pad our bank accounts. We are raising prices so we can stay in business, pay our employees, and continue to serve our customers.
Please keep this in mind next time you visit your favorite mom and pop and have to an extra $1 dollar for something.
Talk Soon,
Kevin W @LEAP272
Owner-Operator
You have to leap if you want to live
LeapBlog 